Karol Kállay — Focused on Beauty

Focused on Beauty is an editorial publication dedicated to the fashion photography legacy of Karol Kállay. My role focused on art direction, photo selection and the complete processing of archival image material  from scanned negatives and diapositives to final edited and retouched images. Beyond the publication itself, I developed promotional visuals, publication photography, animated assets and social media communication, helping shape the project’s visual presence across print and digital formats.